BrandTalk

BTR 62  |  9/27/2012  |  Branding in Publishing. BTR 61  |  9/20/2012  |  The Carol Burnett experience. Part 1 BTR 61  |  9/20/2012  |  Part 2 BTR 60  |  9/13/2012  |  Do you know yourself as a brand? The importance of you as a brand interacting with other brands. BTR 59  |  8/23/2012  |  Brand Winner and Loser of the week - Neil Armstrong & Lance Armstrong. Part 1 BTR 59  |  8/23/2012  |  Part 2 BTR 58  |  8/16/2012  |  Brand Winner and Loser of the week - NBC Olympics Coverage & Fareed Zakaria. BTR 57  |  8/2/2012  |  Brand Winner and Loser of the week - Michael Phelps & WikiLeaks. BTR 56  |  7/26/2012  |  Brand Winner and Loser of the week - NY Knicks & Olympic Branding. BTR 55  |  7/19/2012  |  Brand Winner and Loser of the week - Excedrin & Ralph Lauren. BTR 54  |  7/12/2012  |  Brand Winner and Loser of the week - Katy Perry & California's High Speed Rail. BTR 53  |  7/5/2012  |  Brand Winner and Loser of the week - Tom Cruise & GlaxoSmithKline. BTR 52  |  6/28/2012  |  Brand Winner and Loser of the week - LeBron James & Microsoft Surface Tablet. BTR 51  |  6/21/2012  |  Brand Winner and Loser of the week - Nik Vallenda & Lance Armstrong. BTR 50  |  6/14/2012  |  Brand Winner and Loser of the week - Donald Trump & Coca Cola. Part 1 BTR 50  |  6/14/2012  |  Part 2 BTR 49  |  6/7/2012  |  Brand Winner and Loser of the week - Queen Elizabeth & Brad Pitt. Part 1 BTR 49  |  6/7/2012  |  Part 2 BTR 48  |  5/31/2012  |  Brand Winner and Loser of the week - Samsung & Organic Eaters. Part 1 BTR 48  |  5/31/2012  |  Part 2 BTR 47  |  5/24/2012  |  Brand Winner and Loser of the week - GM & Kraft. BTR 46  |  5/17/2012  |  Dr. John Tantillo asks: "Does your brand suffer when you simply don't care about appearance?" BTR 45  |  5/10/2012  |  Brand Winner and Loser of the week - Spirit Airlines and Yahoo (CEO). BTR 44  |  5/3/2012  |  Brand Winner and Loser of the week - Couric (online) & Nutella. Part 1 BTR 44  |  5/3/2012  |  Part 2 BTR 43  |  4/26/2012  |  Brand Winner and Loser of the week - Coke & Oreo. Part 1 BTR 43  |  4/26/2012  |  Part 2 BTR 42  |  4/19/2012  |  Brand Winner and Loser of the week - Ford (Lincoln) & Ball Parks (Peanuts). BTR 41  |  4/12/2012  |  Guest Star Brand call-in – Mark Nadler. BTR 40  |  4/5/2012  |  Brand Winner and Loser of the week - Mega Millions & Pink Slime. Part 1 BTR 40  |  4/5/2012  |  Part 2 BTR 39  |  3/28/2012  |  Brand Winner and Loser of the week - Tommy Hilfiger & Belvedere Vodka. BTR 38  |  3/21/2012  |  Brand Winner and Loser of the week - Tide & AT&T. BTR 37  |  3/14/2012  |  Brand Winner and Loser of the week - Coke/Pepsi & Tim Tebow. BTR 36  |  3/7/2012  |  T.J. McCormack and John Tantillo discuss in depth remarks by Rush Limbaugh and the resulting backlash his brand is experiencing. Brand Winner and Loser of the week - Rush Limbaugh & GM (The Volt). BTR 35  |  2/29/2012  |  Guest Co-Host – T.J. McCormack. Brand Winner and Loser of the week - Ben & Jerry’s & Levi’s. BTR 34  |  2/22/2012  |  Guest celebrity – T.J. McCormack. Brand Winner and Loser of the week - Jeremy Lin & Mitt Romney's Elephant. BTR 33  |  2/15/2012  |  Brand Winner and Loser of the week - J.C.Penney & Cruise Industry. Did You Know That - Valentine Cards. BTR 32  |  2/8/2012  |  The Marketing Doctor talks about Super Bowl, The Super Bowl ads, Madonna, Manning, Brady, and Gisele. Brand Winner and Loser of the week - Mitt Romney & J.C.Penney. BTR 31  |  2/1/2012  |  Brand Winner and Loser of the week - CareerBuilder & Starbucks. Did You Know That - M&M’s BTR 30  |  1/25/2012  |  Brand Winner and Loser of the week - Uncle Ben’s & Super Bowl Advertising. BTR 29  |  1/18/2012  |  Did You Know That - Earmuffs. BTR 28  |  1/11/2012  |  Mitt Romney’s Political Brand. Brand Winner and Loser of the week - Children’s Healthcare of Atlanta & Kodak BTR 27  |  1/4/2012  |  Roundup of best and worst Brand Winners and Losers of 2011. BTR 26  |  12/21/2011  |  Brand Winner and Loser of the week - Ford & RIM (Blackberry). BTR 25  |  12/14/2011  |  Brand Winner and Loser of the week - Alec Baldwin & Penn State. BTR 24  |  12/7/2011  |  Brand Winner and Loser of the week – Amazon Kindle Fire & The New York Times. Part 1 BTR 24  |  12/7/2011  |  Part 2 BTR 23  |  11/30/2011  |  Entertainment brands discussion. Brand Winner and Loser of the week - Tiger Woods and Hyundai. Vicks VapoRub brand evolution. BTR 22  |  11/23/2011  |  Guest brand - T.J. McCormack and his "branzition". The history of Thanksgiving. Brand Winner and Loser of the week - Katie Couric and Faceboook. Invention of the ATM. BTR 21  |  11/16/2011  |  Dr. John Tantillo talks about personal experience with Aigner Chocolates brand; Brand Winner and Loser of the week – General Motors & (Re)Brand USA; Paula Abdul’s invention. BTR 20  |  11/9/2011  |  DYKT – Michael Jackson’s Invention BTR 19  |  11/2/2011  |  Kardashians, Drew Manning Brand BTR 18  |  10/25/2011  |  Steve Jobs’ Brand BTR 17  |  10/19/2011  |  Medical Marketing BTR 16  |  10/12/2011  |  The Michigan Brand BTR 15  |  10/5/2011  |  DYKT – Mark Twain’s Invention BTR 14  |  9/28/2011  |  DYKT – The Wreless Network BTR 13  |  9/21/2011  |  DYKT – The Drive-In Movie BTR 12  |  9/14/2011  |  The Tony Bennett Brand. BTR 11  |  9/7/2011  |  DYKT – Air Conditioning. BTR 10  |  8/31/2011  |  DYKT – The Post-It Note. BTR 9  |  8/24/2011  |  DYKT – The Walkman Part 1 BTR 9  |  8/24/2011  |  Part 2 BTR 8  |  8/17/2011  |  DYKT – George Washington. BTR 7  |  8/10/2011  |  DYKT – Playdough. BTR 6  |  8/3/2011  |  DYKT – The Microwave Oven. BTR 5  |  7/27/2011  |  DYKT – Gillette. BTR 4  |  7/20/2011  |  DYKT – Brand by Fisher. BTR 3  |  7/13/2011  |  DYKT – The Shopper’s Gift. BTR 2  |  7/6/2011  |  DYKT – The Invention That Changed The Way We Maintain Our Lawn. BTR 1  |  6/29/2011  |  Unusual last request.


#9.    "Michael Jackson." #8.    "George Washington." #7.    "Playdough." #6.    "The Microwave Oven." #5.    "Gillette." #4.    "Brand By Fisher." #3.    "The Shopper's Gift." #2.    "The Invention That Changed The Way We Maintain Our Lawn." #1.    "Unusual Last Request."